THE TRUTH ABOUT PERSONAL TRAINING
When the "not yet fit" finally reach a point in their lives where they come to grips with their need for lifestyle change, many opt to join a wellness or health club. This sounds like a great idea! However, statistics will show that the failure rate among the "not yet fit" who pay good money to join a club is astronomical. Many ask, Why? The answer is simple. These businesses created initial new member offerings for new members that "sounded" like great ideas when first created. A few examples of failed wellness and health club offerings for new "not yet fit" members: 1. The "Fitness Evaluation" This is an initial offering for new members that generally includes time spent with a certified fitness professional whereby the new "not yet fit" member gets an overview of their current level of fitness (or lack thereof) and the fitness professional suggests a work out program for the person. 2. The "Fitness Orie...